Board members don't typically wake up excited to go out and fundraise. They're passionate about the mission - but are held back by a number of fears such as intimidation, embarrassment, even feeling guilty when asking for money.
The good news: You can help board members overcome their fear of fundraising. This report lays out proven ways even the most novice fundraisers can use to raise money and provides low-stress approaches that will transform reluctant board members into fundraising enthusiasts.
- 10 simple but effective steps to create a board of fundraising dynamos
- Getting past "I'll do anything but ask for money!"
- 3 stages of board engagement: Go from new member to willing fundraiser
- Prevent fundraising reluctance with predefined roles
- 5 fundraising mistakes and how to overcome them
- Redefine fundraising from obligation and drudgery to passion and fun
- Give board members what they want: 5 reasons people join the board
- Reawaken the passion
- Engage board members in ongoing challenges
- Address fears of fundraising directly
- Insight into donor motivations: Tap into why they really give
- Easy roles for everyone
- Make sure everyone gives: Overcome "I'm giving my time, isn't that enough?"
- Put fundraising at the top of the agenda: 2 meeting tips
- Recognize board expertise and contributions
- Best approach to take with a board that was never asked or expected to fundraise
- Shift focus away from the "ask" to building and keeping relationships
- Create fundraising evangelists to help spur more members to raise money
- BONUS: Board fundraising Q&A
|Delivery:||Immediate electronic download (in PDF format)|